The bridal gown is an item which intimately portrays the brides’ inner self. We have to start somewhere when designing our gowns. Therefore, we have drawn up a few personality archetypes from which we derive our inspiration for our gowns. Let us introduce you to the Minimalist, the Romanticist, the Traditionalist and the Modernist.

The Minimalist has a strong and magnetic character, brimming with confidence. Therefore, her gown is the simplest of all gowns – subdued and with little embellishment, better to emphasize her innate charm and sensuality.

The Romanticist is the lady behind the mirror – the main character of an epic love story. Dressed in a crinoline gown with delicate embellishment such as flowers, ribbons and crystals, this is her fairy-tale come true. And everybody (especially her!) lives happily ever after.

The gown for the Traditionalist is one of timeless style, defined by the woven intricacies of lace, a material used with great effectiveness throughout the ages. Its demure web enhancing the character of the gown and the bride.

The Modernist is the epitome of contemporary sophistication – she wants a gown that has that WOW factor. She seeks designs that are bold and unique, maybe even a bit avant-garde – better to be at the center of attention.

Of course, we can’t simply reduce everybody to just these four archetypes. Every bride out there is unique, each with their own wonderful personalities (and idiosyncracies too!). Every consultation session is a discovery for us. Stay tuned for more designs as we strive ever close to that Perfect fit.

Please join us again for our next chill out session happening this 20th June 2010. Catch our designers and wedding partners for all your wedding needs. See you there!

You’ve met our brand name: Chiffon & Lace – which we personally love very much

It’s something close to our hearts. Chiffon and lace are wedding materials which are highly sought-after in the wedding scene. Of course there are other fabrics commonly used in the bridal fashion industry, such as satin, silk, taffeta, tulle, organza, the list goes on..

The Chiffon & Lace name originated from an animated discussion we had in a Sunway cafe during one cool evening in 2008.

Back then, we had tried a lot of combinations. They all didn’t sound quite right. That is, until we put those two materials together: Chiffon & Lace – it sounded feminine, it sounded catchy, and the words just slide off your tongue. Most importantly, it was memorable. A brand was born

Now let’s deconstruct the brand name and learn a bit more about the materials which inspired the brand..

What is Chiffon?

Chiffon is a sheer fabric made with silk or rayon. It’s a very versatile material that can be used to create stunning bridal gowns which accentuates the natural curves of the bride. Nothing is more wonderful than the gentle undulation of chiffon in a soft breeze as the bride glides gracefully down the aisle. Chiffon gowns also travel very well – they’re easy to steam and any wrinkles from packing can be removed by simply hanging them.

Photo courtesy of Danny Chew Photography

What is Lace?

Lace is a delicate fabric which complements the femininity of the wedding gown. There is a large selection of lace in the market – French lace, Alanson lace, organza lace, Venice lace and so on. Lace on a gown portrays a classy look, bordering on the antique. Not to be overused, careful application of lace and its myriad intricate patterns will impart shine to the gown and its wearer.

Photo courtesy of Danny Chew Photography

And now, back to our brand…

The Chiffon & Lace brand embodies the qualities of the materials which inspired the name, and a whole lot more. We don’t compromise on quality. That’s our guarantee

Please come visit us at our showroom on 21st Feb, 2010. Excellent opportunity to meet with all the vendors who can help you with wedding preparations. Hope to see you there!

Photo courtesy of Danny Chew Photography

We have reached a new milestone in Sept 2009 with the launch of the Chiffon & Lace show room in Penang, together with the Whizarts Wedding Photography boutique studio.

The addition of the Chiffon & Lace collection as part of the Whizarts boutique studio brings our customers unparalleled convenience by having several vendors all under one roof – wedding gowns (that’s us!), wedding cake, wedding stationery, photography and florist.

We have done up the place – simple, modern and elegant. The facilities include a fitting room and a comfortable waiting area (for all you impatient future husbands).

Address:
35, Lembah Lebuh Permai 1,
11200 Tanjung Bungah, Penang
(at the new 32 Permai business area)

Operating Hours:
Tuesday – Friday: 11.00 am – 7.00 pm
Weekends – By appointment only.

We are always very pleased to meet you in person. You can arrange an appointment with us via our website www.chiffonandlace.com. Be sure to check in with us often. Our new collection will be released soon.

Fitting room.

Photo courtesy of Danny Chew Photography

Few would realize this, but this is actually our price tag

Photo courtesy of Danny Chew Photography

Waiting area.

Photo courtesy of Danny Chew Photography

Welcome to the first ever blog post for Chiffon & Lace. We are very excited and pleased to meet you In this space, we will be introducing ourselves, who we are, what we do and our inspiration behind Chiffon & Lace.

Our guiding principle is simply stated: Every bride deserves a gown which is made to reflect her personality and bring out her best. We design, tailor and sell high-fashion wedding dresses.

We guide customers to select the best design, embellishments, and material to match the bride’s individual appeal and dream wedding concept.

Remember, for that special day: it isn’t just any gown, it is THE GOWN. And that’s what we’re here for

Stay tuned for more informative and sometimes offbeat articles on our thoughts and ideas as we give you… the perfect fit.

We are open for feedback and we would love to hear from you. Feel free to leave your comments in our blog.

Cheers!